Managing Multiple Clients as an Agency

Ten lessons. Several brands running side by side without bleeding into each other.

Two accounts is a workload. Six is a different job. The failure is rarely a missed post. It is a caption written in the wrong voice, a login nobody can find, or a week where four clients all want their launch on the same Thursday.

This course sets up the structure underneath. Separate workspaces, one naming convention, access that matches the actual roles, an intake sheet that captures a brand's voice before the first post, and a Monday review that catches the overloaded week while there is still time to move something.

Who it's for

Agency leads: adding accounts faster than process.

Account managers: carrying more brands than they can hold in their head.

Operations leads: who inherit the mess when someone leaves.